Fast food companies should not be allowed to advertise


WRITING TASK 2

You should spend about 40 minutes on this task.

Present a written argument or case to an educated reader with no specialist knowledge.

Write about the following topic:

Many people think that fast food companies should not be allowed to advertise, while others believe that all companies should have the right to advertise.

Discuss both these views and give your own opinion.

Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Write at least 250 words.


Sample Answer:

There is a widespread debate about whether fast food companies should be permitted to advertise their products. Some people argue that fast food advertising should be banned due to the negative effects it has on public health, while others believe that all companies should have the right to advertise their products. In this essay, I will discuss both views and provide my own opinion on the matter.

On one hand, those who support the ban on fast food advertising argue that it contributes to the rise in obesity and other health issues. They believe that the constant bombardment of advertisements for unhealthy food choices influences people, especially children, to make poor dietary decisions. Furthermore, they argue that fast food companies target vulnerable populations, such as low-income communities, through their marketing strategies, which exacerbates the problem of unhealthy eating habits.

On the other hand, proponents of allowing all companies to advertise argue that it is a matter of freedom of speech and expression. They believe that businesses have the right to promote their products and services in order to compete in the market. Additionally, they argue that individuals should be responsible for their own choices and that banning fast food advertising would set a dangerous precedent for government intervention in the free market.

In my opinion, while I understand the concerns about the negative impact of fast food advertising on public health, I believe that banning it altogether is not the most effective solution. Instead, there should be stricter regulations on the content and targeting of fast food advertisements. For example, advertisements should include clear and prominent warnings about the health risks associated with consuming fast food, especially in excess. Additionally, there should be restrictions on advertising to children, as they are more susceptible to the influence of marketing.

In conclusion, the issue of fast food advertising is complex and multifaceted. While some argue for a complete ban on such advertisements, others advocate for the freedom of companies to promote their products. In my view, a balanced approach that includes stricter regulations on fast food advertising is the most reasonable solution.


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